Kevin Fiddler

Google Algorithm Update

Google Algorithm Updates and What You Need to Know

What is a Google algorithm update? A core Google algorithm update can come with surprising changes. Rankings once thought of as safe can be significantly affected after an algorithm update. While Google does sometimes issue warnings, it’s hard to predict precisely how a specific update will play out once it’s released. Sometimes companies don’t know …

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search engine optimization strategy

Free VS Paid SEO Strategies

SEO Benefits Website traffic is an integral part of your overall search engine optimization strategy. It’s a good indicator of how well your website content is performing online. It can help your business to: Gather insights about your audience Improve your SEO and search engine authority See how effective your marketing is Increase conversions   …

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online review

5 Tips For Increasing Online Reviews

With the immense amount of competition in search engines, online reputation management is one of the best approaches you can take to promote your business, beyond providing an excellent product and exceptional service. Your online reputation can mean the difference between consumers choosing your company or going to your competitor instead. If you haven’t paid …

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