Free VS Paid SEO Strategies
April 16, 2019
Website traffic is an integral part of your overall search engine optimization strategy. It’s a good indicator of how well your website content is performing online. It can help your business to: Gather insights about your audience Improve your SEO and search engine authority See how effective your marketing is Increase conversions Accomplishing these benefits […]
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4 SEO trends to stay on top of in 2019
April 3, 2019
As technology is evolving, people are use search engines in different ways to get the information that they need. For businesses to succeed, they need to be aware of these new technologies to strengthen their SEO. While Google appears to be consistently changing and updating their algorithm, many fundamental SEO strategies remain the same. It’s […]
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5 Tips For Increasing Online Reviews
April 1, 2019
With the immense amount of competition in search engines, online reputation management is one of the best approaches you can take to promote your business, beyond providing an excellent product and exceptional service. Your online reputation can mean the difference between consumers choosing your company or going to your competitor instead. If you haven’t paid […]
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5 Tips To Utilize Google My Business For SEO
March 29, 2019
SEO, Search Engine Optimization, is one of the most effective strategies to give your brand exposure and build a stronger ranking in search engine result pages. While there are many different approaches to improving SEO rankings, there is one practice that helps explicitly with local SEO, and that tool is Google My Business. What is […]
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8 Components Of A High Converting Landing Page
March 27, 2019
Landing pages are an excellent way to increase organic traffic to your websites. People are searching for things throughout the day through different search engines such as Google and Bing. Google receives over 63,000 searches per second on any given day which shows the magnitude of today’s online culture. With that large volume of search […]
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5 Tips For Writing Successful Copy For Facebook Ads
March 26, 2019
As of December 2018, Facebook currently has 2.32 billion monthly active users and 1.52 billion daily active users. With such a massive number of active users, it’s no wonder marketers are striving to perfect their Facebook Ad Copy. Facebook ads are capable of reaching a wide audience across many different geographical locations. To have a […]
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Instagram’s New Checkout Feature: What Businesses Need To Know
March 22, 2019
On March 19th, Instagram announced that it’s testing a new feature called Checkout. Instagram currently has over 1 billion active users, so this new feature has the potential to impact many users’ shopping experience greatly. The Checkout feature will allow users to buy products from beauty, fashion, apparel, and other brands within the Instagram app. […]
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10 On-Page SEO Tips To Optimize Your Blog Content
March 13, 2019
SEO, search engine optimization, is incredibly important for marketers to have an edge on for the success of their website. With a successful on-page SEO strategy, you can make your site more visible to people who are searching for keywords associated with your product on search engines such as Google. Today’s SEO best practices focus […]
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How Influencer Marketing Can Help Your Small Business
March 6, 2019
As mentioned in our previous blog post regarding the top digital trends, influencer marketing is one of the best ways to gain exposure on social media platforms. There has never been a time where social media has such a massive following as right now in 2019. Big brands are using current trends to enhance their […]
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Remarketing VS. Retargeting
March 4, 2019
There is often confusion between the terms remarketing and retargeting. They sound very similar, and while they have the same goals, there are a few key differences. The one thing these approaches do have in common is that both of these strategies focus on marketing to people who’ve already come in contact with your business. […]
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