Mobile Marketing

An Overview of the 2021 Google Algorithm July Update

With the 2021 Google Algorithm July Update finally being finished rolling out, all the sites across a ton of different industries saw major shifts in their website rankings. Some sites saw major surges in their rankings, while others experienced severe drops in ranking, resulting in a significant loss in traffic. The good news is that …

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12 Digital Marketing Mistakes to Avoid

Many businesses have been investing more money in online advertising because it is a very effective way to market a company. But if you found your way to this post, it may mean that you’re not getting everything you hoped for from your online campaign. You don’t want to waste money on digital marketing by …

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What Type of PPC is Best for a Business?

Types of Paid Search Advertisements If you’re looking for an affordable and effective marketing technique that you can easily track, pay-per-click (PPC) advertising may be just what you need. It is a great way to generate new leads. According to Unbounce, half of the people who come to a retailer’s website from a paid ad …

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Why do Google Search Results for My Company Change?

Why Google Rankings Change If you have a website for your business, and you’ve been getting into search engine optimization (SEO) and your site’s rankings on Google — you may have noticed that Google rankings tend to fluctuate. One day your homepage’s primary keyword could have the top rank, and the next day it could …

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What are the 15 Most-Effective Digital Marketing Strategies for Small Businesses?

The 15 Most-Effective Digital Marketing Strategies for Small Businesses You might be launching a new start-up company. Or, maybe you have a business that’s been a pillar of your local community for decades. Either way, digital marketing is a terrific and affordable way to draw in new business and sales. It allows you to target …

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5 Steps To Develop A Marketing Budget For Your Small Business

Every small business needs to market their brand to grow. It’s especially crucial to focus efforts on online marketing today. Currently, there are over 500 million daily active users on Instagram alone. On Facebook, there are 2.32 billion monthly active users. More and more people are engaged on social media than ever in 2019, so …

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