SEO, Search Engine Optimization, is one of the most effective strategies to give your brand exposure and build a stronger ranking in search engine result pages. While there are many different approaches to improving SEO rankings, there is one practice that helps explicitly with local SEO, and that tool is Google My Business. What is …
Landing pages are an excellent way to increase organic traffic to your websites. People are searching for things throughout the day through different search engines such as Google and Bing. Google receives over 63,000 searches per second on any given day which shows the magnitude of today’s online culture. With that large volume of search …
As of December 2018, Facebook currently has 2.32 billion monthly active users and 1.52 billion daily active users. With such a massive number of active users, it’s no wonder marketers are striving to perfect their Facebook Ad Copy. Facebook ads can reach a wide audience across many different geographical locations. To have a successful Facebook …
5 Tips for Writing Successful Copy for Facebook Ads Read More »
INSTAGRAM CHECKOUT FEATURE On March 19th, Instagram announced that it’s testing a new feature called Checkout. Instagram currently has over 1 billion active users, so this new feature has the potential to impact many users’ shopping experience greatly. The Checkout feature will allow users to buy products from beauty, fashion, apparel, and other brands within …
Instagram’s New Checkout Feature: What Businesses Need To Know Read More »
10 Tips for SEO SEO, search engine optimization, is incredibly important for marketers to have an edge on for the success of their website. With a successful on-page SEO strategy, you can make your site more visible to people who are searching for keywords associated with your product on search engines such as Google. Today’s …
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As mentioned in our previous blog post regarding the top digital trends, influencer marketing is one of the best ways to gain exposure on social media platforms. There has never been a time where social media has such a massive following as right now in 2019. Big brands are using current trends to enhance their …
How Influencer Marketing Can Help Your Small Business Read More »
There is often confusion between the terms remarketing and retargeting. They sound very similar, and while they have the same goals, there are a few key differences. The one thing these approaches do have in common is that both of these strategies focus on marketing to people who’ve already come in contact with your business. …
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