Month: November 2020

What Type of PPC is Best for a Business?

Types of Paid Search Advertisements If you’re looking for an affordable and effective marketing technique that you can easily track, pay-per-click (PPC) advertising may be just what you need. It is a great way to generate new leads. According to Unbounce, half of the people who come to a retailer’s website from a paid ad …

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Why do Google Search Results for My Company Change?

Why Google Rankings Change If you have a website for your business, and you’ve been getting into search engine optimization (SEO) and your site’s rankings on Google — you may have noticed that Google rankings tend to fluctuate. One day your homepage’s primary keyword could have the top rank, and the next day it could …

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A Guide for Improving Your New York SEO

Improving SEO Rankings Nearby New York Trying to attract new customers to your brick-and-mortar store can be a real struggle. And word-of-mouth recommendations only get you so far. But search engine optimization (SEO) has become the best way to draw in new customers who are actively searching for your services. According to TechJury, over 90% …

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