Month: February 2019

Long-tail keywords

Optimizing For Voice Search With Long-Tail Keywords

With voice search becoming more and more frequent in consumer search behavior, it’s essential to optimize your SEO in a way that matches with user’s natural speech patterns. People tend to use shorter terms when using a search engine that’s not a voice search. Comparatively, when using a personal assistant for a voice search, people …

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personalized email marketing campaign

Personalize Email Campaign In 5 Steps

As consumer buying habits and marketing technology continually evolve in 2019, personalized marketing will become very important. It’s not only preferred by customers, but it’s expected. Consumers expect a tailored experience that focuses on what they want. Through personalization, marketers can create and send individualized emails to a specific group with individual needs. According to …

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personalization marketing

Why Personalization Is Key To Your Marketing In 2019

In 2019, our society is experiencing a massive shift toward personalization marketing. People want an experience tailored to their specific wants and needs with little search time. To ensure your business stands out in 2019, you need to personalize your content. According to Evergage, 96% of marketers believe that personalization improves customer relationships. Customer relations …

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marketing budget

5 Steps To Develop A Marketing Budget For Your Small Business

Every small business needs to market their brand to grow. It’s especially crucial to focus efforts on online marketing today. Currently, there are over 500 million daily active users on Instagram alone. On Facebook, there are 2.32 billion monthly active users. More and more people are engaged on social media than ever in 2019, so …

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