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An Overview of the 2021 Google Algorithm July Update

Advertising, Mobile Marketing, Search Engine Optimization /

2021 Google Algorithm Update Overview The 2021 Google Algorithm July Update is Finally Finished Websites throughout most industries saw major shifts in their search engine rank. Some sites saw major surges in their rankings. Others experienced severe drops in ranking, resulting in a significant loss in traffic. The Good News Now that the core update […]

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12 Digital Marketing Mistakes to Avoid

Advertising, Blogging, Content Writing, Email Marketing, Mobile Marketing, PPC, Search Engine Optimization, Social Media Marketing, Website Design /

12 Digital Marketing Mistakes to Avoid  Many businesses have been investing more money in online advertising because it is a highly effective way to market a company. But if you found your way to this post, it may mean that you’re not getting everything you hoped for from your online campaign. To help you out,

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What Type of PPC is Best for a Business?

Advertising, Mobile Marketing, PPC, Social Media Marketing /

What Type of PPC is Best for a Business Types of Paid Search Advertisements If you’re looking for an affordable and effective marketing technique that you can easily track, pay-per-click (PPC) advertising may be just what you need. It is a great way to generate new leads. According to Unbounce, half of the people who

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Why do Google Search Results for My Company Change?

Advertising, Blogging, Content Writing, Mobile Marketing, Search Engine Optimization /

Why Google Results Change What influences Page Rank?  If you have a website for your business, and you’ve been getting into search engine optimization (SEO) and your site’s rankings on Google — you may have noticed that Google rankings tend to fluctuate. One day your homepage’s primary keyword could have the top rank, and the

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What are the 15 Most-Effective Digital Marketing Strategies for Small Businesses?

Advertising, Blogging, Content Writing, Email Marketing, Mobile Marketing, PPC, Search Engine Optimization, Social Media Marketing, Video Marketing, Website Design, Website Development /

The 15 Most-Effective Digital Marketing Strategies for Small Businesses You might be launching a new start-up company. Or, maybe you have a business that’s been a pillar of your local community for decades. Either way, digital marketing is a terrific and affordable way to draw in new business and sales. It allows you to target

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5 Steps to Develop a Marketing Budget for Your Small Business

Mobile Marketing, Social Media Marketing /

Five Steps for a marketing budget for your Small Business Every small business needs to market its brand to grow.   Your marketing budget is probably pulled in so many directions that it’s a headache just to think about. It’s especially crucial to focus efforts on online marketing today. Currently, there are over 500 million

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